E-COMMERCE

What are the pros and cons of selling on marketplaces?

According to B2C Europe, 60% of newly opened online stores close within the first four years. Keeping this in mind, there are a number of advantages and disadvantages to using marketplaces as a platform to sell and promote.

28 Jun 2019 by Alexandra Nadareyshvili
E-COMMERCE

How to sell efficiently on marketplaces

52% of all internet business is on marketplaces. To maximize revenues you need to manage them effectively, and use professional product photography.

28 Jun 2019 by Thomas White
E-COMMERCE

Product video is the future of e-commerce

With 31% of purchases being made after viewing a product video, it should be an essential part of your e-commerce strategy.

10 Jun 2019 by Pauline Gabrielli
E-COMMERCE

How to reduce return rates on e-commerce websites

E-commerce is plagued by high return rates which reduce revenues. The most important strategy to reduce this is professional product photography.

10 Jun 2019 by Thomas White
E-COMMERCE

What are the conversions levers on product pages?

The average conversion rate of eCommerce stores was only 2.86% in 2018. In order to increase this percentage, your business needs to pay close attention to a number of different visual elements that facilitate conversions.

24 May 2019 by Pauline Gabrielli