Photos are the most important part of marketing for your hotel online. They're easy to do and have an enormous impact on ROI. Here are the key ways to prepare your hotel for a professional photoshoot.
Adverts are becoming less and less effective, and your target wants new types of online media. This article is here to help you build a consistent brand content strategy.
Google My Business is a service that allows businesses to manage their presence on Google. Google provides your restaurant’s name, address on Maps, opening hours and even reviews. Basically Google My Business gives restaurant owners their own profile on Google, which will appear when people search your restaurant’s name or type of cuisine in a local area.
As the lines blur even more between marketing and recruitment, the best brands are bold and authentic, sharing ‘what it’s really like to work here.’ An insight into the company culture, career progression, and colleagues, is now a must for job-seekers.