In a society where leisure and pleasure are more important than ever, we are shifting towards more playful, interactive exchanges. A corporate video is a very powerful and essential tool to give a real dynamic to your professional communication. Today, it can take many different forms. Here are 8 examples of effective and inspiring corporate videos to adopt for your company.
As the lines blur even more between marketing and recruitment, the best brands are bold and authentic, sharing ‘what it’s really like to work here.’ An insight into company culture, career progression and colleagues, is now a must for job-seekers.
This is the 2019 guide telling you all the dos and donts for a corporate portrait photo shoot. Don't underestimate the importance of business head shots, they help to humanise your company and will get potential clients to trust you. This article explains the different types of portraits and the important things to remember before and during the photo shoot.
Google My Business is a service that allows businesses to manage their presence on Google. Google provides your restaurant’s name, address on Maps, opening hours and even reviews. Basically Google My Business gives restaurant owners their own profile on Google, which will appear when people search your restaurant’s name or type of cuisine in a local area.
Online reviews are crucial to your business; although they may seem out of your control, you can still manage them. Whether they are good or bad reviews, they must be addressed. This may seem like a daunting task but these top tips will help you to create a defined strategy and give you some ‘must-dos’ to tackle this difficult task as best as possible.
Hospitality industry is constantly evolving. A recent report by Adobe Digital Insights showed that 61% of leisure arrangements are made online. These statistics go on to show that in order for your hotel business to thrive, you need to put emphasis on digital marketing.
Online Travel Agencies now take up 76% of all online bookings. Professional photography makes sure that your hotel doesn't get lost among the competition.
Avec 31% des achats effectués après le visionnage d'une vidéo produit, difficile d'ignorer l'importance de ce format dans votre stratégie e-commerce
E-commerce is plagued by high return rates which reduce revenues. The most important strategy to reduce this is professional product photography.
Photos are the most important part of marketing for your hotel online. They're easy to do, and have an enormous impact on ROI. Here are the key ways to prepare your hotel for a professional photoshoot.